Privacy Policy

Last Updated: November 13, 2025

Partnercade (“we,” “us,” or “our”) operates the partnercade.com website and provides digital marketing services (collectively, the “Service”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

Please read this Privacy Policy carefully. By using our Service, you agree to the collection and use of information in accordance with this policy. If you disagree with the terms of this Privacy Policy, please do not access or use the Service.

1. Information We Collect

We collect several types of information for various purposes to provide and improve our Service.

1.1 Personal Information You Provide

When you engage our services or contact us, we may collect:

Contact Information: Name, email address, phone number, business address
Company Information: Company name, website URL, industry, business size
Account Credentials: Login information for your business accounts and third-party platforms (with your explicit permission)
Billing Information: Payment card details, billing address, tax identification numbers
Marketing Information: Marketing goals, target audiences, budget information, campaign preferences
Communication Data: Correspondence, support tickets, meeting notes, feedback

1.2 Client Business Data

When providing digital marketing services, we access and process:

Marketing Campaign Data: Ad performance, click-through rates, conversion data, audience insights
Website Analytics: Traffic data, user behavior, conversion funnels from your website
Customer Data: Information about your customers that you share or that we access through your platforms (subject to your privacy policies)
Business Intelligence: Competitor analysis, market research, and strategic planning documents
Content: Marketing materials, brand assets, creative content you provide

1.3 Third-Party Platform Data

With your authorization, we access data from platforms we manage on your behalf, including but not limited to:

Google Ads, Google Analytics, Google Search Console
Facebook Business Manager, Instagram Business
LinkedIn Campaign Manager
Email marketing platforms
CRM systems
E-commerce platforms
Other marketing and analytics tools relevant to your campaigns

1.4 Automatically Collected Information

When you visit our website, we automatically collect:

Usage Data: IP address, browser type and version, device information, operating system
Browsing Data: Pages visited, time spent on pages, referring URLs, date/time stamps
Device Identifiers: Unique device identifiers, mobile network information
Location Data: General geographic location based on IP address

1.5 Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar technologies to track activity and store information. Refer to Section 5 for detailed information on cookies.

2. How We Use Your Information

We use the collected information for the following purposes:

2.1 Service Delivery

To provide, operate, and maintain digital marketing services
To manage your account and service agreements
To execute marketing campaigns on your behalf
To access and manage third-party platforms
To analyze campaign performance and provide reporting
To optimize marketing strategies and improve ROI

2.2 Communication

To communicate with you about services, campaigns, and results
To respond to your inquiries and provide customer support
To send administrative information, updates, and notices
To provide recommendations and strategic advice

2.3 Billing and Transactions

To process payments and manage billing
To send invoices and payment confirmations
To detect and prevent fraud

2.4 Service Improvement

To understand how our Service is used
To develop new features and services
To conduct market research and competitive analysis
To improve our marketing methodologies

2.5 Legal and Security

To comply with legal obligations and regulations
To protect against fraud, security threats, and illegal activity
To enforce our Terms of Service and other agreements
To resolve disputes and troubleshoot problems

2.6 Marketing (Our Own)

To send promotional communications about our services (you can opt out)
To display case studies and testimonials (with your permission)
To improve our own marketing efforts

3. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), our legal basis for collecting and using your information includes:

Contract Performance: Processing necessary to perform our service agreement with you
Consent: Where you have given explicit consent for specific processing activities
Legitimate Interests: Our legitimate business interests that do not override your rights (e.g., analytics, fraud prevention, service improvement)
Legal Obligation: Processing required to comply with applicable laws

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

4.1 Service Providers

We share information with third-party service providers who perform services on our behalf:

Payment Processors: To process billing and payments (Stripe, PayPal, etc.)
Cloud Hosting: To store data securely (AWS, Google Cloud, etc.)
Email Services: To send communications (SendGrid, Mailgun, etc.)
Analytics Providers: To analyze service usage (Google Analytics, etc.)
CRM Platforms: To manage client relationships
Project Management Tools: To coordinate service delivery

These providers are contractually obligated to protect your information and use it only for specified purposes.

4.2 Marketing Platforms

With your authorization, we share necessary information with third-party marketing platforms to execute campaigns:

Advertising platforms (Google, Facebook, LinkedIn, etc.)
Email marketing services
Social media management tools
Analytics and tracking services

4.3 Business Transfers

If we are involved in a merger, acquisition, asset sale, or bankruptcy, your information may be transferred as part of that transaction. We will notify you of any such change.

4.4 Legal Requirements

We may disclose information if required to do so by law or in response to:

Legal process (subpoenas, court orders)
Government or regulatory requests
Protection of our rights, property, or safety
Investigation of fraud or security issues
Enforcement of our Terms of Service

4.5 With Your Consent

We may share information with third parties when you explicitly consent to such sharing.

4.6 Aggregated Data

We may share aggregated, non-personally identifiable data (industry benchmarks, performance trends) that cannot be used to identify you.

5. Cookies and Tracking Technologies

5.1 What Are Cookies

Cookies are small data files stored on your computer or mobile device. We use cookies and similar technologies (such as web beacons, pixels, and local storage) to enhance your experience and collect information about how you use the Service.

5.2 Types of Cookies We Use

Essential Cookies (Required for site functionality)

Session cookies to operate our Service
Authentication cookies to keep you logged in
Security cookies to prevent fraud

Analytics Cookies (Help us understand usage)

Google Analytics to track website traffic and behavior
Performance monitoring to identify technical issues

Functionality Cookies (Remember your preferences)

Preference cookies for language and settings
User interface customization

Marketing Cookies (For advertising purposes)

Advertising cookies to serve relevant ads
Retargeting pixels to show ads on other sites
Conversion tracking to measure campaign effectiveness

5.3 Third-Party Cookies

Google Analytics: Tracks and reports website traffic. Google Privacy Policy

Google Ads / DoubleClick DART Cookie: Serves targeted ads based on your browsing history. You can opt out at Google Ads Settings.

Facebook Pixel: Tracks conversions and builds audiences. Facebook Privacy Policy

5.4 Your Cookie Choices

You can control cookies through:

Browser Settings: Most browsers allow you to refuse cookies or delete existing ones
Opt-Out Tools:
- Google Analytics Opt-out: Browser Add-on
- NAI Opt-out: Network Advertising Initiative
- DAA Opt-out: Digital Advertising Alliance

Note: Disabling essential cookies may affect the functionality of the Service. Marketing cookies can be disabled without impacting core features.

6. Data Security

We implement appropriate technical and organizational security measures to protect your information:

Encryption: SSL/TLS encryption for data in transit
Access Controls: Role-based access and authentication requirements
Secure Storage: Encrypted databases and secure cloud infrastructure
Regular Audits: Security assessments and vulnerability testing
Employee Training: Staff trained on data protection and confidentiality
Incident Response: Procedures for detecting and responding to breaches

However, no method of transmission or storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Data Retention

We retain your information for as long as necessary to fulfill the purposes outlined in this Privacy Policy:

Active Client Data: Retained for the duration of our service relationship
Closed Account Data: Retained for 3 years after contract termination for legal, tax, and business purposes
Marketing Campaign Data: May be retained longer (up to 7 years) for performance analysis and benchmarking
Financial Records: Retained per applicable tax and accounting regulations (typically 7 years)
Legal Claims: Retained as necessary to defend legal claims

You may request deletion of your data at any time, subject to legal retention requirements.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your jurisdiction.

For EEA Residents: When we transfer data outside the EEA, we use approved safeguards:

Standard Contractual Clauses approved by the European Commission
Adequacy decisions for specific countries
Other legally approved transfer mechanisms

By using our Service, you consent to the transfer of your information as described in this policy.

9. Your Privacy Rights

Depending on your location, you may have the following rights:

9.1 General Rights

Access: Request a copy of the personal information we hold about you
Correction: Request correction of inaccurate or incomplete information
Deletion: Request deletion of your personal information (subject to legal obligations)
Objection: Object to processing based on legitimate interests
Restriction: Request restriction of processing in specific circumstances
Data Portability: Receive your data in a structured, machine-readable format
Withdraw Consent: Withdraw consent for processing based on consent (doesn’t affect prior processing)

9.2 GDPR Rights (EEA Residents)

If you’re in the EEA, you have additional rights under GDPR:

Right to complain with your local supervisory authority
Right to information about automated decision-making (we don’t use automated decision-making)

9.3 CCPA Rights (California Residents)

California residents have rights under the California Consumer Privacy Act:

Right to know what personal information is collected
Right to know if personal information is sold or disclosed
Right to opt-out of sale of personal information (we don’t sell information)
Right to deletion
Right to non-discrimination for exercising your rights

9.4 How to Exercise Your Rights

To exercise any of these rights, contact us.

We will respond to your request within 30 days (or as required by applicable law). We may need to verify your identity before processing your request.

9.5 Marketing Opt-Out

To opt out of marketing communications:

Click “unsubscribe” in any promotional email
Contact us directly to update your preferences
Adjust your account settings (if applicable)

Note: You cannot opt out of administrative communications related to your service.

10. Children’s Privacy

Our Service is not directed to individuals under 18 years of age. We do not knowingly collect personal information from individuals under the age of 18. If you are a parent or guardian and believe your child has provided us with their personal information, please contact us immediately. If we discover we have collected information from a child under 18, we will delete it promptly.

11. Third-Party Links and Services

Our Service may contain links to third-party websites, applications, or services not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of third-party sites or services. We encourage you to review the privacy policy of every site you visit.

Important Third-Party Platforms: When we access third-party platforms on your behalf, those platforms have their own privacy policies governing how they collect and use data. Your use of these platforms is subject to their respective privacy policies.

12. Client Confidentiality

In addition to protecting personal information, we treat business information, strategies, and proprietary data you share with us as confidential. We use confidential information solely to provide services to you and do not disclose it to third parties except:

As necessary to perform services (e.g., sharing ad copy with advertising platforms)
With your explicit consent
As required by law
To service providers under confidentiality obligations

13. Do Not Track Signals

Some browsers include “Do Not Track” (DNT) features. Our Service does not currently respond to DNT signals because there is no industry-standard interpretation of DNT signals.

14. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other relevant factors.

We will notify you of material changes by:

Posting the updated Privacy Policy on our website with a new “Last Updated” date
Sending an email notification to the address associated with your account
Providing notice through our Service

We encourage you to review this Privacy Policy periodically. Your continued use of the Service after these changes take effect constitutes acceptance of the revised Privacy Policy.

15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please get in touch with us.